7 Tips to Become a Pro Estate Agent on Instagram

7 Tips to Become a Pro Estate Agent on Instagram

You might be a buyer looking for a suitable property for rent or own, or a seller or owner of a real estate. Best Instagram real estate posts are mandatory for all for quick response and chances of better deals! In other words, you need to be a pro to create the best real estate Instagram posts to attract your target audiences and grow your business!

Instagram works as a digital portfolio for people. In this manner, a business can highlight its achievements, customer reviews, and work history. Instagram marketing can help you reach millions of potential buyers globally and location-specific.

Instagram is a recommended option for realtors to target their audience among other social media platforms. It is because the platform consists of enthusiastic youth as the most users. Hence, their better conversion into real estate clients.

These days, due to higher returns on ads and disposable income for most users, many big brands spend a lot on their real estate ads. So you need to post real estate Instagram ads like a pro to gain the market completion or attract the attention of your target audiences.

7 Working Tactics on Creating Best Instagram Real Estate Posts like a Pro

One of the common strategies that real estate pros use is to keep optimizing Instagram posts with the latest trends to gain payoffs with time. Let us check some more tips about taking the benefit of Instagram for anyone who wants to deal with the real estate property;

1) How to introduce yourself as a realtor on Instagram?

There is no proper rule about how to create your first Instagram post. Do not act like a strict professional all the time! Today people feel more connected to someone they can recognize more personally. So occasionally, you can post pics about what’s happening in your life, good things you do, and more. Make sure you are not posting more than 2-3 private posts in the recent 10.

It does not matter whether you are a pro in this field! You can ask any query in the image caption of your Instagram post regularly to engage your audiences to take part in the conversation. Try to build authentic relationships by building trust with your Instagram followers.

2) Content is the king!

You can make posts on compelling stories about real estate property. The list consists of its nearby area, client testimonials, or else to drive more engagement. It is a fact that social media posts having videos marks 48% more viewership than posts with static images. So do not hesitate to post short videos as well. Use caption suitable as per the photo. You can also include here your contact details or any other valuable information.

Use the power of trending real estate hashtags. It would help you get more followers and ensure audiences that your post is related to the real estate community. Many people prefer searching for content related to popular hashtags. Hence, good opportunity to highlight your business and gain some extra exposure.

You can post informative (how-to), promotional (direct ads), and entertaining (engaging or funny about homes). You can take the help of a photo editor software like Photoshop. Not to misguide the audience but to add any crucial text or call to action for its audience on the image before posting it on Instagram. After all, not everyone spares time to read the side captions.

3) Creating the first post as a real estate agent

First-time buyers or sellers generally hesitate to take any step further to rent or buy a property. In this case, you can encourage them by posting about the real estate tips and tricks by creating an eye-catching infographic. So such people can gain trust in you as a pro in the real estate community.

You could be a real estate agent, realtor, amateur, or a simple man. You can create a series of images of a real estate property from different angles is one of the impressive methods to make Instagram posts. Each image should be visually compelling!

4) Engagement is the queen!

Try different means to engage your followers and let them remember you every time. If you have the ‘before and after’ posts of a renovated house, try to make their best use. It will help you create a post including both as a comparison to persuade the prospects.

A potential trick to lure your target audiences is to post pictures of property surroundings. It can be anything like any attractive place, landmark, or restaurant. You can take a picture or create a video walking nearby the property to promote. The aim here is to give its potential customers an idea about what they can enjoy by being there.

Experienced real estate agents never forget their past customers. After all, no one knows when a client is ready to sell/buy or change the property. There are also chances of their recommendations to friends and family members. A pro realtor does not neglect to make Instagram posts about home décor, daily utilities, saving money in managing a property, and more.

5) The best time to post on Instagram for real estate

There is no perfect time to publish a post on Instagram since people keep posting here every hour. It is all about your experience on how well you are creating the posts to match your audience’s needs. Analyze your past activities! You can take the feedback using followers and their engagement to improve the strategy.

Many professional realtors learn from the market competition. They regularly watch the behaviour of other real estate Instagram posts to plan their strategy for online marketing

6) Do not compromise!

Never underestimate the value of posting high-quality real estate images on Instagram. You should post the best shot of your property with proper lighting. Many industry experts prefer using a professional camera with the correct lens to capture the images and even edit them as needed. It is best to take more than one pics. So that later while posting, you can have the option to choose the best one among them.

7) Your behaviour matters the most

Try to deal with negative comments on your posts with patience and in a positive manner. Think more than once whether you are posting a single quote or a marketing post! Avoid using foul language, show-off, or boasting to maintain a good reputation. Never slander your competitors.

You can grow your Instagram account by following the profiles of local influencers, business owners, and clients. You could share or like the real estate engaging posts of your followers. Motivate people or offer valuable posts when you do not have anything to post about a property.

Final Thoughts

Social media today is one of the potential places online for businesses to target their audiences. It is also to join and make better relations with the target customers. The same goes for real estate agents as well. Images speak more than words. Hence, sharing property pics on Instagram is a growing trend.

Yet, a powerful real estate marketing strategy is to gain more business. Do you feel it is tough to manage or spend time marketing properties nearby London? If yes, you can take the help of experienced realtors like The Real Property Experts.

TRPE is an estate agency and real estate consultancy offering property services in London. These real estate property experts help you rent or buy a property nearby Baker Street, Maida Vale, Marylebone, St. Johns Wood, or Paddington.

You can ask their professionals for your property valuation by RICS registered surveyor. There is an option of area guides for prime residential areas in London. The main features of their services are as under;

• They get used to dealing in the luxury property market for more than a decade with a staff of even higher experience.
• One can get reliable guidance and dependable advice to make better real estate decisions.
• Their specialist know how to analyze the changing landscape of the market with care and suggest the best via one-to-one consultation.
• They have membership of the property ombudsman! It is to maintain rigorous professional efficiency and standards with high-level service.
• Dedicated professionals suggest custom solutions against various property-related issues.
• Right guidance on real estate requirements, be it residential or commercial.
• TRPE can help one get quick free of cost online property valuation. Their skilled team helps real estate tenants, developers, sellers, landlords, investors, and buyers.