How To Meet Landlord’s Expectations As Estate Agents In The UK

It is a difficult task to do. People are different, and not every landlord is going to be a saint. When you run into those that do not qualify for sainthood, it can be tough to meet their expectations.

The reason for this is that the landlords may not be fully aware of their legal obligations and other responsibilities. It can be difficult for a letting agent in those circumstances to meet the expectations of the landlord.

One way to meet them, though, is to be honest from the start to the end of the letting contract. That way, the different landlords will have fewer complaints to file.

Real Estate Agent Responsibilities

There may be different lists of responsibilities that have a different number of responsibilities, but the following list will give you an idea of what is expected of you when you become an estate agent.

Meeting, discussing, and understanding the needs of sellers
Scheduling appointments that are suitable to the client’s schedules
Performing research of the local market by comparing properties and checking market activity to establish a selling price
Listing properties with the relevant services and amenities
Liaising between the buyers and sellers to negotiate prices by using their marketing abilities and knowledge
Taking digital photos of properties for presentation to buyers and advertising collateral
Revealing any new information to buyers and presenting any details about the properties seen during the research process
Staging home properties for visits and making a purchase offer on a property
Attending closing dates and providing support for clients

There are other responsibilities like making sure you are educated in estate agency laws and methodologies, as well as knowing the local area and so on. It is not always fun and games when you become an estate agent, but the rewards make up for the lack of fun.

How Do Estate Agents Find Landlords?

If you are lucky and have a great reputation, different landlords may call you up on the phone or walk into the office and ask for you specifically. Word-of-mouth advertising pays off, and when you are good, there will be times when you will not have to look for clients.

They will come to you when your good reputation precedes you. It becomes fun to be an estate agent. The hard work of finding landlord clients is easier. But in case you do not have that stellar reputation, and you are new to the industry, here is a list of ways you can use to find landlord clients.

If you are on the same street as other agencies, make your office stand out in a good way. Be creative but not shocking.
Become Part Of A Community Or Join A Few Charities- These are two great ways to casually find clients. If you are sincere and honest, you should find a few in these places.
Create Or Join A Network- Whether it is business or a round table, you can find places where you can network and gain more clients.
Use Social Media- The world has changed, and if you want to find landlord clients, then you need to change with it. Create different social media accounts where you know landlords have an account. Make sure your accounts are attractive, informative, and up-to-date.
Use Internet Tools- There are a lot of good tools that you can purchase that will help you attract and find new clients. The only drawback to these tools is that to get the full benefit of their abilities is that you have to pay a monthly subscription.
Do Online Marketing- Write blogs, create webinars, use free listing sites, do advertising online, and so on. There are lots of good marketing options that get your name in front of people’s eyes.
Go Old Fashioned- Talk to people, use a referral system from former landlord clients, do cold calling, send out brochures, and more. There are lots of old-fashioned methods that still work today. Not every landlord agrees with modern methods of finding letting agents or tenants.
Contact Owners Of Empty Properties- Send them a letter and let them know how their property looks and tell them what you can do for them. This is like cold calling but through a letter or email.

Landlords Legally Expect From An Agent

The landlords may have some knowledge of the legal responsibilities letting agents have. Under English common law, the letting agent has the following legal responsibilities toward their landlord clients:

To make landlords aware in writing of the services & products provided with a clear indication of the fee before acting for the landlord.
To make the landlords aware of the statutory and legal contractual obligations.
To maintain a separate client account
To process tenant credit & referencing
To adhere to the agreed terms of business
To store keys for the let property securely.
To comply with GDPR
Efficiently managing viewings and feedback

Other expectations include following the codes of conduct from the different redress schemes as well as from their membership in the National Association of Estate Agents (NAEA) or the Association of Residential Letting Agents (ARLA).

Also, the landlords may expect their letting agent to sign tenancy agreements on their behalf. But that is according to the contract between the landlord and the letting agent.

Some Final Words

Meeting the expectations of landlords can be a difficult chore for many letting agents. But if your letting agent is not meeting your expectations, contact our company.

We have over 10 years of experience in the letting industry and know how to meet your expectations according to the law. When you want top-quality letting service, then you can use our company.

Our letting agents are the best in the business, and they know how to deliver for you. Call today and see the difference between our company and our competitors.

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How To Meet Landlord’s Expectations As Estate Agents In The UK