Everyone wants to move up in the world as they think that a higher lifestyle will ease their problems and make life a little easier. Even estate agents can think that way as being a higher-level agent can bring better opportunities and better sales.
It is understandable as luxury estate agents tend to make more than regular estate agents. This is due to the fact those luxury homes and buildings sell at a higher price.
That is a nice piece of the pie to cap off a luxury estate agent career.
The average estate agent’s salary is roughly 40,000 GBP and it takes a lot of hard work to get that amount. However, if you want to be a luxury estate agent, then you are looking at starting at 100,000 GBP in certain areas of London or the surrounding region.
That is a nice goal to have in mind as you continue your career. It is a good motivator to help you work hard as you will need experience and confidence in your abilities.
Plus, you need to be a great communicator as the richer end of society does not tolerate bad communication skills. Of course, how much do luxury real estate agents make will depend on how good they are at selling homes, and how hard they work.
If you want to make a luxury real estate agent salary London is your best shot. That is where the best homes are and that is where most people want to be. But you have your work cut out for you as the competition is tough.
Here are 5 things you can do to help you become a luxury estate agent this year (Actually there are more than 5).
This is where those high-net clients are going to be hanging out. You need to join a club or hobby group that you enjoy and start meeting those people.
You already have something in common, your hobby, so the ice is already broken and you can start talking to them about homes, etc.
This means that your appearance, your business cards, your brochures, your website, and more are all sophisticated and look like they belong to a luxury estate agent.
High-end clients want luxury materials and people to represent them. They want to be associated with high-end products, websites, and more.
This is another favourite pastime with the rich. They donate to different causes and do so through attending events, auctions, and even volunteering some time. You can get to know them by doing the same thing.
If you want to make that luxury real estate agent commission you need to meet those high-end clients where they are and get to know them.
What this means is that you need to know what you are talking about when you engage those potential high-end clients. Also, you have to show them that you have the skills and experience to handle their expensive buildings.
This takes a lot of work and the luxury estate level of real estate is not for beginners.
Let them mentor you and be a good learner. Help them with events, etc., so you understand what it takes to be a luxury estate agent.
Try co-listing with these agents and do all the low-end work. 1/2 of a luxury commission is better than nothing.
As a luxury estate agent, you are expected to know more and have extensive expertise. Use that knowledge and expertise to solve problems for your potential high-end clients. Here are some areas to think about: • Real estate investing • Legal tax avoidance and tax consequences • Asset appraisal, privacy, protection, and preservation • Insurance • Zoning and land use • Development • Banking and lending • Common property and prenuptial
Being seen as a problem solver gets you more than one foot in the door.
This is especially important when you are showing expensive historical homes. You should know the difference between balusters and the balustrade or a cornice from a corbel.
This means you will have to do your homework. Knowing these minor differences can swing the sale in your favour and have your clients gain confidence and trust in you.
The best strategy is to meet high-profile clients as a lavish hobby. In other words, the real estate agent is encouraged to visit a few art shows, drink fine wine, and play polo.
The real estate agent must exude luxury too. Their social media, websites, and business cards must be engaging and sophisticated. Cohesion matters the most.
Thirdly, the real estate agent must also support welfare causes and actively volunteer or fundraise to attract high-profile clients.
The realtor who wishes to engage with luxurious properties must pay close attention to detail and learn about newer concepts such as sustainable living or trending architecture.
There are some special skills that you need to make the jump from a regular estate agent to a luxury estate agent. It is not just a matter of changing your wardrobe and buying a better car.
You need to improve in several areas to be accepted by the high-end clientele and get their business.
No one likes talking to someone who slurs their words, can’t pronounce different words, or does not know what difficult words mean. You have to work on your vocabulary as well as how and when to use those words.
Proper communication skills are essential for success.
Selling to high-end clients is different from selling to middle-class or lower citizens. You need to take your sales skills to an all-new level.
Shoddy work will not do nor will poor customer service. You need to be ready to work hard and do great customer service… all the time.
Moving to the luxury estate agent position is not a matter of moving from Mcdonald's to a high-class restaurant. There are rules to follow. Our firm has over 10 years of experience in the estate field and we can help you make the leap.
We can help you improve your skills so you can evaluate property better, talk like a high-end member of society, and so on. When you want to make the leap, give us a call.
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